Place-Based Initiative Service Area
Prince George’s County
Our Partnership with
CKAR is in partnership with Kaiser Permanente to manage a placed-based initiative strategy to be fully implemented over the next several years for the Greater Riverdale communities. In 2017, a steering committee went through some robust community visioning to produce our East Riverdale/Beacon Heights Sector Plan. That work, along with shared priorities along the Purple Line Corridor, and objectives toward a healthier community put the Greater Riverdale area in the position to attract Kaiser Permanente as an anchor institution to land its next place-based initiative right here! Indeed, this partnership between Kaiser Permanente and CKAR, with support from District 3, is promoting a broader community health vision, which includes creating thriving communities with schools as a hub for health, strengthening our institutions, cohesion and advocacy, economic opportunity through support for small businesses, fostering entrepreneurs, tactical workforce development and effectively addressing affordable housing and financial literacy.
It is anticipated that our partnership with Kaiser Permanente will attract additional capital, private investment, additional resources, technical support and help to build capacity for non-profits that serve Greater Riverdale. Greater Riverdale consists of residents in District 3 within Prince George’s County, Maryland. They are:
- The Town of Riverdale Park
- The Unincorporated Communities of East Riverdale
- Riverdale Heights
- Templeton Knoll
- Crestwood Community
- Madison Hill Homeowners Association
- Beacon Heights
- Landover Hills
- West Lanham Hills
- Hanson Oaks
In 2017 alone, Kaiser Permanente invested more than $35 million in the region and nearly $10 million in Prince George’s County through their Community Health efforts. This Initiative provides Kaiser the opportunity to place emphasis on particular areas in Prince George’s county that would benefit the most from healthy eating and living programs. Each program is designed from input from community leaders and the constituents of each community. This is done through direct collaboration with all entities in community meetings and events. Everyone’s voice is important and the goal is to meet the needs of the community. Kaiser Permanente has proven itself since developing the Community Health Initiative in 2002, to be our most trusted partner in total health, collaborating with people and communities to help them thrive and creating communities that are among the healthiest in the nation.